High Desert Opportunity Shines in 2011

By Nolan Patrick Smith

High Desert Daily

(Victorville) The business minds of the High Desert and beyond all came together for the 30th Annual High Desert Opportunity on Thursday at the San Bernardino County Fairgrounds in Victorville.

The expo portion of the event boasted a large array of businesses and organizations, from schools to financial institutions to chambers of commerce and city representatives from across the High Desert. Even a model version of the planned DesertXpress station in Victorville was present. The DesertXpress is the rail train that would go from the High Desert to Las Vegas. Attendance for the event last year drew over 1,000 attendees, and by the looks of the crowd at the event, this year showed no signs of slowing down.

“This is a great event, it brings a lot of the businesses together and really showcases what we have in the High Desert. It also gives an opportunity for people outside of our area to really get to know what options are available here,” explained Mayor of Victorville Ryan McEachron to High Desert Daily direct from the expo floor. Booths had a barrage of variety, from Mitsubishi Cement having all the components that go into their cement on display, to San Joaquin Valley College having knowledgeable representatives to explain all the new programs and expansions that the school has to offer, there was definitely something for everyone to see and marvel at.

That is the goal of High Desert Opportunity, to spotlight the various businesses up here, and to show the many advantages to doing business in our community. Founded in 1981, the event has brought in some very well know keynote speakers. The past years have seen the likes of Terry Bradshaw, Steve Forbes, and last year’s guest speaker, Earvin “Magic” Johnson.  This year was no different, as the keynote speaker was General Manager of the Oakland Athletics, Billy Beane. Beane. Beane is the focus of the New York Times bestseller Moneyball, as well as portrayed by Brad Pitt in the recently released film of the same name.

For more information on High Desert Opportunity, feel free to call 760-245-7600 or visit them on the web at http://www.highdesertopportunity.com/.

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