Let Your Book Be Your Business Card!

By Staff Reports

(Victor Valley)–This weekend, the High Desert Branch of the California Writers Club will host Nina Amir, Bay Area writer, teacher, consultant and life coach in a 2-day writers workshop teaching the essentials of how to write a book. Amir charges (and gets) up to five hundred dollars per day on her seminars on creating your platform and other phases of marketing yourself, but the HD CWC, a non-profit organization, is offering this event for $35 for each six-hour day or $55 for the entire Saturday and Sunday program.

Nina Amir is the expert on creating your book, be it fiction or non-fiction, and this is a one-time opportunity to participate in her first appearance in Southern California. Register online at “http://www.hdcwc.org” _www.hdcwc.org_ and PayPal is available to assure your seating. Limited registrations are available for this Saturday and Sunday, April 28 and 29, 2012.

The Event will take place at the Apple Valley Chamber of Commerce at 1610 Apple Valley Road, Apple Valley beginning on Saturday at 9 a.m. and on Sunday at 11:00 a.m. Full details are on the Event page of www.hdcwc.org.

These days everyone searches for everything even business, products, services, and experts on the internet. That means if a potential customer or client needs to purchase a product or service, they turn to Google, Yahoo, Bing, or some other search engine to find the right person or company for the job. If you or your company does not come up on the first search engine results page, you probably won’t be the person they call.

The easiest and fastest way to place yourself on the first search engine results page, or even in the #1 Google search result spot, is to blog or to have a book. A blog gives you an online presence and fresh content on a regular basis. That new content gets cataloged regularly by search engine technology, called spiders or bots, and raises your website or blog up in the search engine results pages. Why? Because your content is filled with key words and keyword phrases–or search terms–being used by your potential clients and customers.

A book is the best business card you could ever hand out. As soon as a potential client or customer sees that you are an author, they will consider you an expert and much more credible and trusted than someone else with a similar business–someone who handed out a plain old paper business card. In fact, you become anauthority. You become a thought leader. Your book also becomes searchable on the Internet; it will be listed on Amazon will come up when people search for something related to that topic as well.

Thus, a blog and a book not only make you more easily findable but also make you more trusted and credible. That means you will have more leads, more clients, more customers, and your business will make more money. That’s why any entrepreneur who wants to boost their business needs both a blog and a book.

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