Small Business Marketing Workshop offered in the City of Hesperia


By Staff Reports

(Victor Valley)– To help new and existing business owners, the Inland Empire Small Business Development Center will be hosting a seminar on successful marketing techniques for small businesses on Tuesday, Oct. 7.

“Customer Bait” will teach attendees how to make their marketing dollar stretch to bring in new customers by matching ad presentations to the preferred activities of customers.  In addition, attendees will find out this simple technique to tell their company’s story as often as possible without wearing out its message. This seminar will be presented by author and international business speaker, Chuck McKay.

This free event will be held from 9 a.m. – Noon at the Hesperia Branch Library Community Room, 9650 7th Avenue in Hesperia, sponsored by the City of Hesperia.  Pre-registration prior to the seminar is strongly recommended, as seating is limited; online registration available at  Business owners and start-up entities alike are welcome to attend this presentation.

The Inland Empire Small Business Development Center is hosted by the California State University, San Bernardino, University Enterprises Corporation.  The Center is partially funded by the U.S. Small Business Administration (SBA) and the California State University, Fullerton, Tri-County Lead SBDC.  All of the SBDC programs and services are offered on a non-discriminatory basis.  Reasonable arrangements for persons with disabilities will be made.

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