By Staff Reports
(Victorville) –According to the 2010 census, there are 329,345 residents of the five cities/town that comprise the Mojave River Valley, nearly 45% are Hispanic.
On Thursday, September 24th, the High Desert Hispanic Chamber of Commerce (HDHCC) will host its first-ever State of the Hispanic Community Summit, called Conexión.
The purpose of Conexión is to inform our community on the impact that Hispanics have on the Mojave River Valley by providing the latest facts, figures and trends. Expert speakers will cover several topics including spending, education, media, immigration and vital demographics. This event will provide key insight to the implications of these issues, not advocating on their behalf, which will help engage the Hispanic community.
Iris Gutierrez, HDHCC Director and co-chair of the Conexión committee, said that, “We hope this event will help our local business owners, elected officials, and community as a whole, better understand how to connect with the growing Hispanic population.”
Attendees will learn answers to important questions such as: Do Latinos respond better to advertisements in English or Spanish? How much will the Hispanic population grow in the coming years? Why is it important to know and understand the Hispanic community?
Sponsored by Edible Arrangements, Conexión begins at 9:00 A.M. with panel discussions and presentations, followed by lunch and the keynote address at Noon. Admission is $35 per person and is open to the public.
For more information call the HDHCC office at 760-241-6661 or visit hdhcc.org/conexion