By Staff Reports
(Victor Valley)– First District Supervisor Robert Lovingood is funding key economic development efforts aimed at drawing major retailers and other employers to High Desert cities.
The $75,000 allocation will enable representatives of Apple Valley, Adelanto, Barstow, Hesperia and Victorville to attend International Council of Shopping Centers conferences and to promote ongoing regional economic development. The effort is aimed at expanding beyond past efforts, which have centered on recruiting retailers. Lovingood said the funds will further his goal of expanding local cooperation.
“There is value in San Bernardino County and all of the High Desert cities working in a unified effort to recruit business to the area,” Lovingood said. “Our region has a combined population of more than 440,000. So there is marketing strength in our numbers.”
If the High Desert region were a city, it would be the eighth largest city in California. Lovingood made the announcement during Thursday’s High Desert Opportunity event. As Vice Chair of the San Bernardino County Board of Supervisors, Lovingood said San Bernardino County is actively recruiting new employers to the region. So far in 2015 County efforts have attracted 1,539 new jobs and retained 524 existing jobs. San Bernardino County and the High Desert in particular have a lot to offer to manufacturers looking to relocate:
- Pro-business local leadership
- An abundance of inexpensive land
- Comparatively relaxed air quality regulations under the Mojave Desert AQMD
- Strategic gateway to Interstates 15 & 40, plus access to rail and Southern California Logistics Airport
- Lower labor costs
- Affordable housing
Lovingood encouraged business people thinking of relocating their company to the High Desert to contact his office at (760) 995-8100 or via email at SupervisorLovingood@SBCounty.gov. He also encouraged local businesspeople to out to your colleagues outside of this area and invite them to explore why this is a great place to live, play and work.