By Staff Reports
(Victor Valley)– Nationwide is expanding an exclusive and innovative program that enables financial advisors to help their clients navigate life challenges. The Nationwide Care Concierge Program — the only program of its kind offered by a financial services company outside of an employee assistance program1—provides benefits such as health advocacy, finding a home for elderly parents and accessing services to members of several Nationwide annuity products.
At Nationwide, innovation is driven by a deep understanding of customer needs and a creative approach to delighting and delivering value to members. What started as a successful program for Nationwide associates, the Nationwide Care Concierge Program has been received as a welcome solution to members’ life challenges and a useful tool for financial advisors as they serve clients. While advisors can provide a roadmap to fulfill financial needs, many feel ill-equipped to help when their clients need assistance navigating complex health questions.
Click here for a video under two minutes that shows one way this unique service can be used.
“Nationwide is finding innovative solutions to help Americans prepare for and live in retirement,” said Cathy Marasco, associate vice president of Nationwide’s annuity and life insurance businesses. “These services are often handled through employee assistance programs and people generally lose access to these assistance programs when they retire. Nationwide is the first financial company in the U.S to offer this service outside an employee assistance program.1”
Following an initial launch in July for customers of certain variable annuities, with the program’s expansion, the service is now available to an additional approximately 140,000 new and existing annuity customers. The service, administered by Health Advocate, is not only available to the contract owners, but also their spouses, parents, parents-in-laws and the beneficiaries on their annuity contracts. There is no additional cost for access to these services.
Members’ benefits include services such as:
“Health Advocate is an industry leader in patient advocacy and assistance, serving over 50 million Americans,” Marasco said. “We trust them with our own associates and we trust them with our members.”
Care Concierge is now available on the following annuities:
Financial advisors who would like more information can visit Careconcierge.nationwidefinancial.com. Eligible Nationwide contract customers can call 1-866-799-2688 or visit HealthAdvocate.com/members (Organization name: Nationwide Care Concierge).
Nationwide, a Fortune 100 company based in Columbus, Ohio, is one of the largest and strongest diversified insurance and financial services organizations in the U.S. and is rated A+ by both A.M. Best and Standard & Poor’s. The company provides a full range of insurance and financial services, including auto, commercial, homeowners, farm and life insurance; public and private sector retirement plans, annuities and mutual funds; banking and mortgages; excess & surplus, specialty and surety; pet, motorcycle and boat insurance. For more information, visit www.nationwide.com.