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Stater Bros. Charities Kicks Off “Life Is Why We Give” Campaign At All 171 Stater Bros. Supermarket Locations

Stater Bros. Charities Kicks Off “Life Is Why We Give” Campaign At All 171 Stater Bros. Supermarket Locations

2 weeks ago
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By Staff Reports

(Victor Valley)– Stater Bros. is proud to continue its longstanding tradition of giving back to the communities it serves by supporting the American Heart Association/American Stroke Association (AHA/ASA) in furthering its mission to build healthier lives free of cardiovascular diseases and stroke.

For the 17th consecutive year, all 171 Stater Bros. supermarkets will participate in the AHA/ASA’s “Life is Why We Give” campaign to raise funds in the fight against heart disease and stroke.   The campaign begins on February 7th and concludes on February 18th.

Stater Bros.’ customers can participate by purchasing $1 and $5 paper hearts at the cash registers.  Customers are encouraged to write their name or the name of a loved one on the hearts, which will be displayed inside the store.

Funds raised through the “Life is Why We Give” campaign will go back into our local communities to teach Hands-Only CPR to residents, involve students in fitness programs and implement educational programs in multicultural communities.

Last year, Stater Bros. customers and employees raised $316,000 for the American Heart Association.  Through the Company’s longstanding and unwavering commitment, over $5.4 million has been raised to support heart disease and stroke prevention programs in the communities served by Stater Bros.

“Stater Bros. is rooted in the tradition of giving back to communities where we operate and we are honored to once again join the American Heart Association/American Stroke Association in the fight against heart disease and stroke,” stated Nancy Negrette, Chairman and President for Stater Bros. Charities. “Many of our ‘valued’ customers and loyal ‘Family’ members have been affected by heart disease and stroke and we are pleased that the funds from this campaign benefit the local areas where we operate,” Negrette concluded.

“The American Heart Association is committed to fighting heart disease and stroke and improving the quality of life for all Americans,” said Matt Webb, Chairman of the American Heart Association Inland Empire Board of Directors. “Our work would not be possible without the generous support of committed companies like Stater Bros Charities who provide donation opportunities to their customers. These corporate citizens provide a force multiplying impact to our work and help us get ever closer to a world without needless suffering or death.”

“We value our ongoing relationship with Stater Bros Charities and appreciate the opportunity given to their customers to support the American Heart Association via the Life Is Why We Give™ fundraising campaign,” said Brandy Wiegand, Executive Director of the American Heart Association Inland Empire Division.

About Stater Bros. Charities

Stater Bros. Charities is a 501(c)(3) non-profit organization that supports critical needs in the communities where Stater Bros. employees live and work.  Since 2008, Stater Bros. Charities has provided funding to countless local organizations and causes that benefit hunger relief, children’s well-being, education, health, help for our nation’s veterans, and active service members.  Funds are raised throughout the year from generous customers, supplier friends, and caring members of the Stater Bros. Supermarket Family.  For more information visit staterbros.com.

About Stater Bros. Markets

Stater Bros. was founded in 1936 in Yucaipa, California, and has grown steadily through the years to become the largest privately owned Supermarket Chain in Southern California and the largest private employer in both San Bernardino County and Riverside County.  The Company currently operates 171 Supermarkets, and there are approximately 18,000 members of the Stater Bros. Supermarket Family.  For more information, visit staterbros.com.

About the American Heart Association

The American Heart Association is the largest voluntary health organization fighting heart disease, stroke and other cardiovascular diseases in communities across America.  These diseases devastate millions of Americans of all ages and cause nearly 950,000 deaths each year.  The Association funded $14.6 million in research in California, Nevada and Utah, as well as public and professional education and community service programs.

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