CSUSB Art Students Take Home 31 ADDYs from American Advertising Federation Inland Empire Chapter Awards Gala

By Staff Reports

(Victor Valley)–Students from the Department of Art at Cal State San Bernardino took home 31 ADDY Awards, including three gold awards, from the American Advertising Federation Inland Empire Chapter’s Awards Gala — the most this year by any one school in the student competition.

“The student competition was the 13th largest student advertising competition in the nation, with 109 entries from seven colleges or universities,” the AAF Inland Chapter said. CSUSB’s 31 awards was followed by The Art Institute of California–Inland Empire with 29 awards; California Baptist University, 14 awards; Mt. San Antonio College, nine awards; Platt College, five; and the University of Redlands, one.

“Each year we are so proud of the work our students produce, and the Addy Awards provide an excellent venue to showcase their pieces,” said Andrew Oakes, assistant professor of graphic design at CSUSB. “It’s rare that students are able get their work in front of the region’s most influential industry professionals, and this event is a perfect opportunity. We were especially fortunate this year to bring home a fair number of awards. It is a testament to the hard work of our students and their professors.”

The awards gala took place on March 9 at the Mission Inn Hotel and Spa in Riverside. The annual event recognizes and honors the top advertising work, in professional and student competitions, created in the Inland Empire counties of San Bernardino and Riverside during 2017.

The American Advertising Awards Inland Empire Competition is part of the national American Advertising Awards, the world’s largest advertising competition with about 40,000 professional entries in almost 200 local competitions and about 5,000 student entries.

Winners in the local competitions move on to compete in one of 15 district competitions for the right to make it to the national finals. Both the professional and student gold winners in the Inland Empire will move on to compete against the professional and student gold winners in the American Advertising Awards District 15 competition against the winners from the Los Angeles, Orange County, Palm Springs, San Diego, Las Vegas and Coastal California (San Luis Obispo, Santa Barbara, Ventura counties) competitions.

Here is the list of CSUSB winners:

Gold Awards (three)

Lauren Brown
Category: Integrated Brand Identity Campaign | Campaign
Entry name: Yosemite Campaign

Frank Arvizu
Category: Illustration | Single
Entry name: Monsters

Jessica T. Moc 
Category: Integrated Brand Identity Campaign | Campaign
Entry name: Baze Animal Clinic

Silver Awards (12)

Noemi Ochoa
Category: Packaging
Entry name : Chocolat Bonnat

Annery Sanchez
Category: Packaging
Entry name: Traditional Medicinals Tea

Bliss Gray
Category: Book design
Entry name: Experimental Type Book

John McDermott
Category: Poster | Single
Entry name: Poster Mailer/Scram Magazine

Kady Nubia
Category: Poster | Campaign
Entry name: Snow Day

Bliss Gray
Category: Consumer Campaign
Entry name: Visit Canyonlands

Bliss Gray
Category: Consumer Campaign
Entry name: Love Water. Save Water.

Chris Campbell
Category: Integrated Brand Identity Campaign | Campaign
Entry name: Mindfulness and Communication

Bliss Gray
Category: Integrated Brand Identity Campaign | Campaign
Entry name: Greetings From Salton Sea

Christopher Nunnery
Category: Illustration | Single
Entry name: Deviled Egg

Delia Mejia
Category: Illustration | Single
Entry name: Gianoussopoulos

Tori Church
Category: Still Photography – Digitally Enhanced, Single
Entry name: War Paint

Bronze Awards (16)

Julio Cesar Bernardo
Category: Packaging
Entry name: Lucas Spicy Candy

Chris Campbell
Category: Packaging
Entry name: Firestone Walker Beer Packaging

Bliss Gray
Category: Special Event Materials (Invitations, Announcements, Cards, Etc.)
Event name: Darwin Day Poster

Nicole Rodriguez
Category: Book Design
Entry name: Futura

Dulce Galindo
Category: Poster | Single
Entry name: Aimser Fest

Chelsea Henson, Thania Flores
Category: Poster | Single
Entry name : Urinetown Popart

Tori Jeanette Church
Category: Poster | Single
Entry name: International Market Night

Annery Sanchez
Category: Poster | Single
Entry name: CSUSB MFA Poster

Frank Paublo Tagaban
Category: Integrated Advertising | B-to-B Campaign
Entry name: Death Valley National Park

Brian Jaime Cedeno, Logo Geek Community
Category: Integrated Brand Identity Campaign | Campaign
Entry name: Legacy Electric | Branding Campaign

Frank Paublo Tagaban
Category: Integrated Brand Identity Campaign | Campaign
Entry name: City of San Bernardino Arts Fest

Dulce Galindo
Category: Logo Design
Entry name: Galindo Designs

Nicholas Aceves
Category: Logo Design
Entry name: Salton Sea

Tiffany Calles:
Category: Logo Design
Entry name: Kyoto, Japan Logo Concept

Beatrice Estanero
Category: Illustration | Single
Entry name: Super Smash Bros.

Beatrice Estanero
Category: Illustration | Single
Event name: Feminist Comedy Night

The award book with the list of winners from the gala may be found online at American Advertising Federation Inland Empire Award Book.

The students’ awards were in addition to the honors earned by Coyote Advertising, an on-campus multimedia training facility with a mission to prepare CSUSB students for 21st century media leadership positions. Competing in the professional category, Coyote Advertising won one gold award, three silver awards and six bronze awards.

For more information on Cal State San Bernardino, contact the university’s Office of Strategic Communication at (909) 537-5007 and visit inside.csusb.edu.

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