Tag: Smartphones and Store Visits: The Beacon Connection

Smartphones and Store Visits: The Beacon Connection

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By Staff Reports (DGIwire) – Are we becoming a nation of smartphone-only shoppers, with brick-and-mortar stores doomed to fade into oblivion? Not so fast. Sixty-seven percent of U.S. consumers venture into brick-and-mortar locations to supplement product research undertaken on smartphones, according…